Posts Tagged with social media

Looking at the World in a Whole New Way

When most of us think of the word ‘data,’ we conjure up images of line graphs, pie charts, and spreadsheets with columns and rows of numbers. But what if someone were to say that data can also represent what you post on Facebook or Twitter, the ratings you gave a restaurant, the photos you uploaded [...]

Filed under: News on December 30th, 2009 @ 8:00 am

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Brand Identity in the Age of Social Media

Whether or not you agree with the comments made by Whole Foods’ co-founder and CEO John Mackey in a recent op-ed published in the Wall Street Journal on the state of US healthcare, the resulting consumer backlash raises interesting questions around establishing and maintaining brand identity in an era of increasing engagement and transparency.
Having an [...]

Charity 2.0: Surviving the Crowded Space

While there’s little doubt that social media mainstays like Facebook and Twitter have been wildly successful at connecting groups of friends, musicians and fans, business and consumer and relatively recently, non-profits and philanthropists, but particularly where the latter is concerned, when is a saturation point reached?
CNET examines this question as increasing numbers of charities get [...]

Facebook Steps Into Online Retail

According to data published on the site, Facebook currently boasts 250 million active users, nearly half of which login at least once a day, making it the 3rd most visited site behind only Google and Yahoo. Following the announcement that the social network released its first e-commerce storefront (1-800 Flowers) last week, with 20 more [...]

Filed under: News, Technology on August 5th, 2009 @ 3:34 pm

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The Future of Online Search, Make It Social

From what television shows to watch to what products to buy, we consistently look to our friends and peers for their trusted opinions and recommendations. As the web gets more social through communities on platforms like Facebook and Twitter, shouldn’t our searches reflect these increasingly meaningful connections too?
While the move is on to develop the [...]

Filed under: Community, News, Technology on July 17th, 2009 @ 4:25 pm

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Corporations and Entrepreneurs Utilizing Web to Capture Niche Markets

With the increasing connectivity provided by online social networks, it is now commonplace to find communities of passionate individuals that share interests in everything from mountain biking to diet and carry with them an entirely new set of consumer priorities. But until recently, many of these niche groups were considered too small and dispersed to [...]

Filed under: Business, News on July 17th, 2009 @ 1:15 pm

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Practical Advice for Using Social Media to Deliver Social Impact

We’ve already seen some of the powerful ways that the corporate sector is utilizing social media to benefit their businesses, from interacting with consumers and engaging employees to streamlining practices and adding greater transparency. But for many in the non-profit sector, using these emerging technologies effectively still remains a bit of a mystery.
As further evidence [...]

Filed under: Community, News on July 9th, 2009 @ 1:36 pm

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Recent posts

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Ever since the Academy Award-winning song “Jai Ho” made it to hit charts, the music world has been wondering if other South Asian talents can go global as well.

Envision Solar, a San Diego-based company known for its solar-powered carports, has announced a new product in line with the company’s goal to make use of solar energy in unconventional places.